Clients
Texas Doula Association (TDA)
Roles
Brand Strategy
Communications Chair
Project Manager
After three years and a change in direction, TDA needed to refresh its brand.
To do this, it turned to Linsey, a TDA board member to put a team together across brand, communications and Web design to manage the project and deliver elements that bring even more Doulas across Texas together.
Strengthening its Digital Presence
While TDA’s previous Website helped them build a foundation, its next iteration needed to foster community and further connection while communicating to a range of stakeholders across Doulas, policymakers and Texans.
Growing Doula Visibility
After two other teammates were unable to secure a non-profit workspace, Linsey was tasked to root the technical infrastructure including the communicational infrastructure, brand guidelines, brand copy as well as values statement.
Results
“Thank you so much! I’m truly excited to see the coverage and am encouraged by the direction we’re heading. I appreciate your hard work and dedication.”
DeAnna V, President and co-founder of TDA